Improving your career site: analysis of the 10 best sites of 2025

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Improving your career site: analysis of the 10 best sites of 2025

Improving your career site: analysis of the 10 best sites of 2025

6 minutes
16/01/2025
Rédigé par
Théo Janot

In a world where brand image and web presence are crucial vectors of success, your company's career site is not only a page dedicated to recruitment, but becomes the crossroads where the best talents and the core values of your company meet.

A career site is a space where each element reflects the excellence and dynamics of your company, where each proposed position becomes a promise, a career path, a mission. The user experience, the smooth interface, the pleasant navigation - all of these aspects are essential to attract and retain the attention of the most qualified candidates.

In this article, we immerse you in the world of elite career sites, those that have distinguished themselves by offering a candidate experience that is both rewarding and innovative. We'll share key tips and inspiring examples to help you turn your career site into a true showcase of your company culture.

Get ready to discover effective solutions and innovative strategies to optimize your online presence and make your career site the cornerstone of your recruitment strategy.

The 10 best career sites of the year 2025

Each year, the Swedish firm PotentialPark carries out an in-depth analysis of career sites around the world and by country, producing a ranking that, although rooted in a specific methodology, offers a valuable perspective on current trends. It is a good time to explore these career sites for inspiration and innovation. Our ranking is inspired by theirs but does not follow it to the letter.

1 - The AXA career site

site AXA
  • Personalized navigation : The site offers navigation adapted to different profiles (students, first jobs, first jobs, experienced, future entrepreneurs), which facilitates the user experience for all types of candidates.
  • Clarity of information : Sections such as “Our jobs”, “Advice space”, and “Le mag” offer clear and well-structured information, helping visitors easily understand the opportunities and resources available.
  • Interactivity and engagement : The option to “match” your resume and the various interactive tips offered are valuable tools to engage candidates and help them in their application process.

The AXA career site is effective in its structure, it is distinguished by the richness of its content, including valuable information on AXA's culture and working environment. Overall, the site reflects a careful balance between functionality, information, and user engagement, playing a key role in attracting and managing talent for the company.

2 - The Métro career site

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  • Intuitive user experience: The site offers easy and clear navigation, with well-defined categories for the various types of positions, testimonials and commitments of the company. This makes it easier to access relevant information and improves the user experience.
  • Engaging and professional design : The visual aspect of the site is professional and engaging, with a balanced use of colors, images, and fonts that attract attention while remaining functional.
  • Rich and diverse content: The site has a rich variety of content, including details about different jobs, and information on corporate culture. This wealth of content provides a comprehensive view of what it's like to work at Métro, helping candidates make informed decisions.

All this, combined, allows the Subway career site to create a positive and informative user experience, which is essential for attracting and retaining top talent in a competitive market.

3 - The Crédit Agricole Group career site

site Crédit Agricole
  • Full presentation of the group and its entities: The site offers a detailed vision of the Crédit Agricole Group, including its businesses, its global presence and its commitments, which allows candidates to understand the size and values of the company before applying.
  • Diversity of career opportunities and resources for candidates: The site offers a section dedicated to career development, offering information on the various job profiles (first job, internships, apprenticeships, etc.), as well as details on benefits, career development and work-life balance. This diversity of opportunities and the clarity of the information make the site attractive for a wide range of candidates.
  • Accessibility and ease of job search: The site has easy to use job search functionality, with accessibility options making the site more inclusive and accessible to a greater number of users.

The Crédit Agricole career site demonstrates an excellent understanding of user needs in terms of design, user experience and content, thus contributing to its high ranking among the best career sites in France.

4 - The La Poste career site

Site LaPoste
  • Opportunities for interns and work-study students : The site highlights specific programs for students, including the Data & IA School, the work-study policy, and the “Formapost” training centers, underlining the company's commitment to the training of young talent.
  • Personalized employment space: The site offers a “job space” where candidates can find job offers and manage their applications, making the job search process more personalized and efficient.
  • News and events: The news section of the site keeps candidates up to date with the latest recruitment news and events, keeping them connected and informed about opportunities and developments within the company.

These elements demonstrate that the site”La Poste is recruiting“is well-designed to provide a comprehensive and informative user experience that is aligned with the needs and aspirations of potential candidates.

5 - The Transdev career site

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  • Focus on career development and training: Mazars highlights its philosophy of allowing its employees to develop and build a career that suits them, stressing the importance of personal and professional development. The site illustrates how employees can shape their careers based on the different profiles hired. This approach highlights the company's commitment to the growth and development of its employees.
  • Resume matching: The site offers a section where candidates can submit their CVs and discover the offers that correspond to them. This provides candidates with a quick way to find what they want.
  • Interactive world map: The map allows candidates to directly find out if a position is available in the geographic area where they want to work.

These strengths demonstrate a deep commitment of Transdev to a rich and personalized user experience, career development and employee engagement, and transparent communication with potential candidates.

6 - The Deloitte career site

Site Deloitte
  • Focus on career development: The site highlights important aspects of career development, such as integration, training, mobility and compensation. This information is crucial for candidates who care about their professional and personal growth.
  • Recruiting process and events: Deloitte details its recruitment process, offers tips for applying, and shares video testimonials, allowing candidates to effectively prepare to join the company. The events organized by Deloitte are also highlighted.
  • Interactions with ambassadors and recruiters: The ability to talk to company ambassadors and contact recruiters gives candidates a direct path to get answers to their questions, which is a major asset for candidate engagement.

These characteristics of the site demonstrate a strong commitment of deloitte to offer a complete and engaging user experience, aligned with the needs and aspirations of potential candidates.

7 - The Sopra Steria career site

Site Sopra Steria
  • Diversified targeting of candidates: The site is aimed at a wide range of audiences, including students, recent graduates, experienced professionals, retrainees, and former Sopra Steria employees (Alumni). This inclusive approach makes it possible to attract a wide range of talent.
  • Commitment and communication: The site highlights company news, events, and publications, such as participation in tech festivals, educational cybersecurity games, and specialty magazines. This shows the company's commitment to continuing education and active communication with its employees and potential candidates.
  • Reputation and global presence: The company's key figures, such as its position among the main European players in the IT sector, its turnover and its global presence, reinforce Sopra Steria's reputation as an employer of choice.

These elements contribute to creating a positive user experience, reflecting the commitment of Sopra Steria to attract and develop talent while maintaining transparent and active communication with its community.

8 - The Orange career site

Site Orange
  • Overview of life at Orange: Section #LifeAtOrange provides an overview of the company's culture, including employee stories, challenges, and commitments, offering candidates a realistic view of what it's like to work at Orange
  • Presentation of the key professions: The site highlights key jobs at Orange, such as those related to 5G, banking, big data, the cloud, consulting, cybersecurity and development, illustrating the diversity of roles available in the company
  • Involvement of employees in activities and initiatives: The page dedicated to corporate life at Orange shows the commitment of employees in activities such as the Armor Cup sailing competition, the speech competition and social responsibility initiatives, showing a dynamic and committed work environment.

These characteristics of the site”Orange Jobs“demonstrate a well-thought-out approach to attracting and informing potential candidates, offering a rich and diverse experience aligned with the needs of job seekers.

9 - The EDF career site

Site edf
  • Discovering jobs and innovation : EDF highlights the various jobs within the group and highlights its status as an innovative employer, which is essential to attract talented and technologically savvy candidates.
  • Advantages of working at EDF : The section “Why choose EDF?” highlights reasons to join the company, such as global leadership in the energy sector, employer responsibility and workplace well-being.
  • Commitment and events : The site invites users to participate in events and meet EDF ambassadors, allowing for more personal interaction with the company.

These elements show that the career site ofEDF is designed to provide a comprehensive and engaging user experience, by providing useful and relevant information for potential candidates.

10 - The Club Med career site

Site ClubMed
  • Presentation of the company: The site highlights the history, DNA, products, products, strategy, and commitments of Club Med, as well as their Exclusive Collection, providing candidates with a thorough understanding of the brand and its culture.
  • Office career opportunities: Club Med highlights the benefits of working in their offices, including information on recruitment and employee testimonies, thus offering a perspective on the diversity of careers within the company beyond jurisdictions??.
  • Resources for candidates: The site offers resources such as “My Career”, a Club Med quiz, an FAQ, and information on upcoming events, which is useful for candidates looking for additional information about a career at Club Med.

These strengths indicate that the site”Club Med Jobs“is designed to provide a comprehensive and engaging experience that is aligned with the needs of candidates and reflects the diversity and richness of opportunities within Club Med.

How can you improve your career site?

Now that we've explored the best career sites, it's clear that an effective site needs to go beyond simply presenting job offers. It should reflect the soul of the company and connect candidates with suitable opportunities. CV matching, facilitated by advanced software, is a valuable service for offering relevant offers, thus saving time and attracting quality applications.

Mobile browsing is crucial, considering the amount of time Internet users spend on mobile devices. A simple and intuitive site, with careful ergonomics and design, helps visitors easily find what they are looking for.

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Employee testimonies, key company figures, and an overview of a typical day add a human touch, making the site more engaging and authentic. Colourful photos and videos depicting daily business life make the user experience more engaging. A chatbot to answer questions in real time and direct candidates to the appropriate offers is an added advantage.

Presenting company news on platforms such as a blog or LinkedIn maintains the link with candidates and shows the dynamism of the company. A successful career site must therefore offer an enriched and personalized experience to captivate the best talent.

To remember

In this digital age, where every click counts, it is crucial for HR directors to recognize the impact of a well-designed career page. The examples of career sites we explored show that creating a page that stands out is not only about attractive design, but also about functionality and relevance.

Your team should look at every element — from the sourcing engine to the posting of job ads — as an opportunity to captivate and retain top talent. The best career sites don't just offer spontaneous applications; they create an experience, a story that starts at the landing on the page and continues throughout the candidate's journey.

Imagine a site where every update reflects the spirit of your business, where every photo and every ad conveys not only a professional opportunity, but also the promise of a rewarding career. HR managers must move from simply posting job offers online to creating a platform where human interaction and technology meet to offer a unique experience.

By effectively integrating social networks, by optimizing for mobile, tablet and smartphone, your career site becomes more than just a list of vacancies; it becomes a hub for inspiration, connection and engagement. With that in mind, create a career site that not only attracts but retains the interest and engagement of the most promising candidates.

To go further

Improving your career site will strengthen your employer brand, but if you want more details, we consulted nearly 69 experts to give you the keys to an attractive employer brand.

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By downloading this free guide you will get:

  • Feedback from 69 employer brand specialists
  • The 4 main attractiveness factors
  • Recommendations by type of business

Click to download the free HR guide: How to boost your attractiveness?

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